Aaress Lawless, Author at DuoParadigms Public Relations & Design, Inc.

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Marketing Tips for Nonprofits: Instagram Hashtags

Hashtags---how well do you understand them? How well are you using them? More importantly, how well are they converting for your nonprofit?

Aaress LawlessJanuary 2, 2018

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The Money Talk

Earlier this year, a friend recommended to me a book that had made an impact on her and her husband’s lives. It was called Money,…

Aaress LawlessDecember 26, 2017

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The Source of Your Message

A message from the head reaches only the head. A message from the heart impacts the heart.

Aaress LawlessDecember 23, 2017

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Pick One Thing

What is the secret to getting the most important things done for your business or ministry? Choose wisely. Pick one thing at a time---and do…

Aaress LawlessDecember 22, 2017

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8 Mistakes Your Organization May Be Making on Social Media

In today's technologically-oriented society, many businesses and nonprofits alike use social media. We’ve seen social media do wonders for our clients at DuoParadigms, but it…

Aaress LawlessJanuary 27, 2016

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One of the Worst Mistakes a Leader Can Make (And How You Can Avoid It)

Joshua and Gideon were two of the greatest leaders in the Old Testament. But the two of them shared something tragic in common. They made…

Aaress LawlessJanuary 13, 2016

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The Best Christmas Present You Can Give this Year

What is one Christmas gift that will cost you nothing, yet still require everything? Being fully present to the important people in your life.

Aaress LawlessDecember 9, 2015

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Speed Up Your WordPress Site With This Simple Trick

WordPress is one of the best website platforms available, but if you aren't aware of one common mistake website owners make, you could lose hoards…

Aaress LawlessDecember 2, 2015

Blog

Four Lessons on Branding from the New Anne of Green Gables

Crafting a timeless and long-lasting brand should be at the top of your organization's priority list. Most people who launch a business or start a…

Aaress LawlessNovember 25, 2015